HOW GOGO SUCCEEDED WITH WEBCONTENT
GOGOevents.com
AN APP FOR CULTURE AND EVENTS
GOGO is an app that brings together all culture and events on one user-friendly platform. Gogo measures their paid social performance on their CPI (cost per install) or CAC (customer acquisition cost). Our goal was to reduce this by 25% from the current stage.
Specific creators:
Mothers with children in a specific age group
The target audience
Target group
Target group = parents
Gogo wanted to get downloads from parents who were looking for experiences with their children. They created a campaign with creators who could speak to this target group.
After a few days, there were enough applications for Gogo to choose the creators best suited to the task.Isabella
Gender
Target audience:
Women's products
80 %
Men
20 %
Age
40
30
20
10
0
18-24
25-34
34-45
The result?
70% drop in CAC/CPI (Cost per install)
Gogo's CAC dropped by 70% overall on this campaign. Meta's advantage+ correctly targeted content to moms aged 30-45.
Other UGC videos
(Located in the evergreen campaign)
Testimonial
"Gogo has been extremely satisfied with the collaboration with WebContent.
We have seen a significant improvement in our ad performance and have managed to reduce our CPA on Meta by 30-50%
This has been a key objective of the collaboration and we are thrilled with the results we have achieved!"
HOW GOGO SUCCEEDED WITH WEBCONTENT
GOGOevents.com
AN APP FOR CULTURE AND EVENTS
GOGO is an app that brings together all culture and events on one user-friendly platform. Gogo measures their paid social performance on their CPI (cost per install) or CAC (customer acquisition cost). Our goal was to reduce this by 25% from the current stage.
Specific creators:
Mothers with children in a specific age group
The target audience
Target group
Target group = parents
Gogo wanted to get downloads from parents who were looking for experiences with their children. They created a campaign with creators who could speak to this target group.
After a few days, there were enough applications for Gogo to choose the creators best suited to the task.Isabella
Gender
Target audience:
Women's products
80 %
Men
20 %
Age
40
30
20
10
0
18-24
25-34
34-45
The result?
70% drop in CAC/CPI (Cost per install)
Gogo's CAC dropped by 70% overall on this campaign. Meta's advantage+ correctly targeted content to moms aged 30-45.
Other UGC videos
(Located in the evergreen campaign)
Testimonial
"Gogo has been extremely satisfied with the collaboration with WebContent.
We have seen a significant improvement in our ad performance and have managed to reduce our CPA on Meta by 30-50%
This has been a key objective of the collaboration and we are thrilled with the results we have achieved!"
HOW GOGO SUCCEEDED WITH WEBCONTENT
GOGOevents.com
AN APP FOR CULTURE AND EVENTS
GOGO is an app that brings together all culture and events on one user-friendly platform. Gogo measures their paid social performance on their CPI (cost per install) or CAC (customer acquisition cost). Our goal was to reduce this by 25% from the current stage.
Specific creators:
Mothers with children in a specific age group
The target audience
Target group
Target group = parents
Gogo wanted to get downloads from parents who were looking for experiences with their children. They created a campaign with creators who could speak to this target group.
After a few days, there were enough applications for Gogo to choose the creators best suited to the task.Isabella
Gender
Target audience:
Women's products
80 %
Men
20 %
Age
40
30
20
10
0
18-24
25-34
34-45
The result?
70% drop in CAC/CPI (Cost per install)
Gogo's CAC dropped by 70% overall on this campaign. Meta's advantage+ correctly targeted content to moms aged 30-45.
Other UGC videos
(Located in the evergreen campaign)
Testimonial
"Gogo has been extremely satisfied with the collaboration with WebContent.
We have seen a significant improvement in our ad performance and have managed to reduce our CPA on Meta by 30-50%
This has been a key objective of the collaboration and we are thrilled with the results we have achieved!"
HOW GOGO SUCCEEDED WITH WEBCONTENT
GOGOevents.com
AN APP FOR CULTURE AND EVENTS
GOGO is an app that brings together all culture and events on one user-friendly platform. Gogo measures their paid social performance on their CPI (cost per install) or CAC (customer acquisition cost). Our goal was to reduce this by 25% from the current stage.
Specific creators:
Mothers with children in a specific age group
The target audience
Target group
Target group = parents
Gogo wanted to get downloads from parents who were looking for experiences with their children. They created a campaign with creators who could speak to this target group.
After a few days, there were enough applications for Gogo to choose the creators best suited to the task.Isabella
Gender
Target audience:
Women's products
80 %
Men
20 %
Age
40
30
20
10
0
18-24
25-34
34-45
The result?
70% drop in CAC/CPI (Cost per install)
Gogo's CAC dropped by 70% overall on this campaign. Meta's advantage+ correctly targeted content to moms aged 30-45.
Other UGC videos
(Located in the evergreen campaign)
Testimonial
"Gogo has been extremely satisfied with the collaboration with WebContent.
We have seen a significant improvement in our ad performance and have managed to reduce our CPA on Meta by 30-50%
This has been a key objective of the collaboration and we are thrilled with the results we have achieved!"
This case study must be watched on the computer!
See you in there...
This case study must be watched on the computer!
See you in there...
Hovedvagtsstræde 2C, 3000 Helsingør, Denmark - VAT: DK45178927 - © 2025 WebContent ApS. All Rights Reserved.
Hovedvagtsstræde 2C, 3000 Helsingør, Denmark - VAT: DK45178927 - © 2025 WebContent ApS. All Rights Reserved.
Hovedvagtsstræde 2C, 3000 Helsingør, Denmark
VAT: DK45178927
2025 WebContent ApS. All Rights Reserved.