See how we helped Bloomit with UGC

CASE WITH BLOOMIT
bloomit.dk
BLOOMIT - FLOWERS DELIVERED TO YOUR DOOR
We were tasked with delivering content to Bloomit's paid socials. The goal was to lower their current CPA. As always, we started by looking at data and analyzing their ideal customer profile.
TARGET GROUP
(Based on data and analysis)
TARGET GROUP
A collaboration with bloomit
WHO IS THE TARGET AUDIENCE?
Age-wise, 25-44 years is the most valuable target group, especially 25-34 years, which shows the most cost-effective behavior. In contrast, older age groups have lower conversion rates.

For optimal performance , Bloomit knew they needed to focus their marketing to women aged 25-44, as they drive the majority of sales.
Gender
Target audience:
Women's products
70 %
Men
30 %
Age
40
30
20
10
0
18-24
25-34
34-45
UGC CONTENT FOR THE TARGET AUDIENCE
(With the goal to outperform their current creatives)
9:41
#1 UGC TO BLOOM IT
9:41
#2 UGC TO BLOOM IT
9:41
#3 UGC TO BLOOM IT
WEBCONTENT UGC X BLOOMIT
10.51 ROAS and 80% of the ad budget
Key figures:
ROAS: 10.51 (excellent return on ad investment)
Total ad spend: 96.938,31 kr.
Generated revenue: approx. 1,018,000 DKK (based on ROAS 10.51)
Total number of exposures: 1,922,152

Strategy and results: By implementing a sharp conversion strategy, Bloomit managed to achieve an exceptional ROAS of 10.51. The campaign demonstrates how strategically focusing on purchase intent through targeted ads can yield significant return on marketing investment. This case study shows the value of optimizing e-commerce campaigns towards direct conversion actions rather than just awareness or traffic.
The result?
9:41
#1 WINNER UGC AD
CASE WITH BLOOMIT
bloomit.dk
BLOOMIT - FLOWERS DELIVERED TO YOUR DOOR
We were tasked with delivering content to Bloomit's paid socials. The goal was to lower their current CPA. As always, we started by looking at data and analyzing their ideal customer profile.
TARGET GROUP
(Based on data and analysis)
TARGET GROUP
A collaboration with bloomit
WHO IS THE TARGET AUDIENCE?
Age-wise, 25-44 years is the most valuable target group, especially 25-34 years, which shows the most cost-effective behavior. In contrast, older age groups have lower conversion rates.

For optimal performance , Bloomit knew they needed to focus their marketing to women aged 25-44, as they drive the majority of sales.
Gender
Target audience:
Women's products
70 %
Men
30 %
Age
40
30
20
10
0
18-24
25-34
34-45
UGC CONTENT FOR THE TARGET AUDIENCE
(With the goal to outperform their current creatives)
9:41
#1 UGC TO BLOOM IT
9:41
#2 UGC TO BLOOM IT
9:41
#3 UGC TO BLOOM IT
WEBCONTENT UGC X BLOOMIT
10.51 ROAS and 80% of the ad budget
Key figures:
ROAS: 10.51 (excellent return on ad investment)
Total ad spend: 96.938,31 kr.
Generated revenue: approx. 1,018,000 DKK (based on ROAS 10.51)
Total number of exposures: 1,922,152

Strategy and results: By implementing a sharp conversion strategy, Bloomit managed to achieve an exceptional ROAS of 10.51. The campaign demonstrates how strategically focusing on purchase intent through targeted ads can yield significant return on marketing investment. This case study shows the value of optimizing e-commerce campaigns towards direct conversion actions rather than just awareness or traffic.
The result?
9:41
#1 WINNER UGC AD
CASE WITH BLOOMIT
bloomit.dk
BLOOMIT - FLOWERS DELIVERED TO YOUR DOOR
We were tasked with delivering content to Bloomit's paid socials. The goal was to lower their current CPA. As always, we started by looking at data and analyzing their ideal customer profile.
TARGET GROUP
(Based on data and analysis)
TARGET GROUP
A collaboration with bloomit
WHO IS THE TARGET AUDIENCE?
Age-wise, 25-44 years is the most valuable target group, especially 25-34 years, which shows the most cost-effective behavior. In contrast, older age groups have lower conversion rates.

For optimal performance , Bloomit knew they needed to focus their marketing to women aged 25-44, as they drive the majority of sales.
Gender
Target audience:
Women's products
70 %
Men
30 %
Age
40
30
20
10
0
18-24
25-34
34-45
UGC CONTENT FOR THE TARGET AUDIENCE
(With the goal to outperform their current creatives)
9:41
#1 UGC TO BLOOM IT
9:41
#2 UGC TO BLOOM IT
9:41
#3 UGC TO BLOOM IT
WEBCONTENT UGC X BLOOMIT
10.51 ROAS and 80% of the ad budget
Key figures:
ROAS: 10.51 (excellent return on ad investment)
Total ad spend: 96.938,31 kr.
Generated revenue: approx. 1,018,000 DKK (based on ROAS 10.51)
Total number of exposures: 1,922,152

Strategy and results: By implementing a sharp conversion strategy, Bloomit managed to achieve an exceptional ROAS of 10.51. The campaign demonstrates how strategically focusing on purchase intent through targeted ads can yield significant return on marketing investment. This case study shows the value of optimizing e-commerce campaigns towards direct conversion actions rather than just awareness or traffic.
The result?
9:41
#1 WINNER UGC AD
CASE WITH BLOOMIT
bloomit.dk
BLOOMIT - FLOWERS DELIVERED TO YOUR DOOR
We were tasked with delivering content to Bloomit's paid socials. The goal was to lower their current CPA. As always, we started by looking at data and analyzing their ideal customer profile.
TARGET GROUP
(Based on data and analysis)
TARGET GROUP
A collaboration with bloomit
WHO IS THE TARGET AUDIENCE?
Age-wise, 25-44 years is the most valuable target group, especially 25-34 years, which shows the most cost-effective behavior. In contrast, older age groups have lower conversion rates.

For optimal performance , Bloomit knew they needed to focus their marketing to women aged 25-44, as they drive the majority of sales.
Gender
Target audience:
Women's products
70 %
Men
30 %
Age
40
30
20
10
0
18-24
25-34
34-45
UGC CONTENT FOR THE TARGET AUDIENCE
(With the goal to outperform their current creatives)
9:41
#1 UGC TO BLOOM IT
9:41
#2 UGC TO BLOOM IT
9:41
#3 UGC TO BLOOM IT
WEBCONTENT UGC X BLOOMIT
10.51 ROAS and 80% of the ad budget
Key figures:
ROAS: 10.51 (excellent return on ad investment)
Total ad spend: 96.938,31 kr.
Generated revenue: approx. 1,018,000 DKK (based on ROAS 10.51)
Total number of exposures: 1,922,152

Strategy and results: By implementing a sharp conversion strategy, Bloomit managed to achieve an exceptional ROAS of 10.51. The campaign demonstrates how strategically focusing on purchase intent through targeted ads can yield significant return on marketing investment. This case study shows the value of optimizing e-commerce campaigns towards direct conversion actions rather than just awareness or traffic.
The result?
9:41
#1 WINNER UGC AD